Are Trademark Typo Domains a good idea ?

trademarks.gifWith the amount of traffic that is generated everyday from people missepelling common brands, it may be tempting to register lots of domains containing words such as startbucks, macdonad or micosoft.
While this strategy used to prove successful when domain names first became popular back in the 1990s, this is now a very dangerous business.

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How to estimate traffic

Apart from the revenue, the most important figure related to a domain name is the traffic it gets. Sometimes you just want a rough idea of the traffic of a site to decide whether the domain could be a good buy.

There are a few basic tools which can give you an indication of the traffic:

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Register, Registrar, Registrant, Registry.. What does it all mean?

These are terms you’ve probably heard used, when talking about domains.
But what do they mean? What’s the difference? Although they sound
similar, they refer to very different things. When talking about
domains or reading articles about domains, these terms will often be
used, so it is important that you understand what they each mean.

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What is Domain Tasting?

Domain Tasting is the practice of purchasing several
available domain names and then utilizing the five-day grace period to decide
which of the domains will be profitable to own and releasing those that are not
financially beneficial.

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News Corp. blocking Google – In talks with Microsoft’s Bing

News Corp. is considering blocking Google’s Internet search engine from displaying its news article and is talking to Microsoft about listing only on its site, reported by Sarah Rabil at Bloomberg.

Microsoft is seeking exclusive content to draw users to its Bing search engine in an industry dominated by Google, which has about six times as many U.S. users. News Corp. Chairman and Chief Executive Officer Rupert Murdoch said this month he may block Google from scanning and indexing stories from his newspapers, which include the Wall Street Journal and Times of London.

 

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The right tool for the job

When looking to invest in domains, you have to identify keywords which are searched online. Those keywords can then be expanded into domain names.
For instance, if I want to create a portfolio of car related domains, I may look for car.com, usedcar.com, cardealer.com, buycar.com, etc…

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