Dependable Yahoo! coverage

Run-of-network PPC for broad, dependable monetization coverage - easing the transition away from legacy AFD.

Familiar model

Operates similarly to legacy AFD, easing the transition for publishers.

Dependable fallback

Maintains monetization when premium providers don't convert.

Flexible layering

Ideal in rotation strategies or as a secondary monetization layer.

How Yahoo! coverage works

Familiar model

Operates similarly to legacy AFD, easing the transition for publishers.

Dependable fallback

Maintains monetization when premium providers don't convert.

Flexible layering

Ideal in rotation strategies or as a secondary monetization layer.

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