When registering a domain, try to go for the spelling your market is going to use. This is especially true of domains where the spelling is different depending on the country, for instance behavior (American) and behaviour (British).<\/p>\n
Regarding the use of plural, the same applies. What are people more likely to look for: travel or travels ?<\/p>\n
When in doubt, simply register all the variations you can think of and track the results!<\/p>\n","protected":false},"excerpt":{"rendered":"
When registering a domain, try to go for the spelling your market is going to use. This is especially true of domains where the spelling … <\/p>\n