Statistics

Statistics allows you to generate and optionally export reports about your domains' performance, which can show a breakdown for each parking service.

By default, domains are shown in alphabetical order, including statistics from the last 7 days.

Last 7 Days

Clicking allows you to see referrers and clicking allows you to see popular search terms for this group of domains.

You can select to show domains from a certain folder, or enter a list to show statistics for.
You can also choose to show only certain columns and details of the performance at each parking service.

In this example, we have selected to show statistics for Yesterday, only domains in the (DEFAULT) folder, and to show Clicks and Revenue from SEDO only.

Custom Statistics Report

These selections will return the following results:

Custom Statistics Report Results

Tip: You can click any of the column names to sort the results by this column.

This column shows the primary parking service used with this group of domains.

This column shows the parking service that the Auto Optimizer is testing with this group of domains.

Uniques

Total unique hits for all domains for the selected period. This value is only available when domains are using the Above.com DNS.

Reported

Total unique hits for all domains for the selected period, reported by parking companies.

Clicks

The total number of clicks reported for the selected period.

Revenue

Total parking revenues earned for the selected period.

CTR

The average click through ratio, calculated from reported uniques.

nCTR

The normalised average click through ratio. This value is calculated from internal statistics and is only valid if ALL domains in the account are using the Above.com DNS.

EPC

The average earning per click.

RPM

Average revenue per thousand unique visitors.

nRPM

A normalized RPM (revenue per thousand unique visitors) value. This value is only valid if ALL domains in the account are using the Above.com DNS.

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